Privacy policy
This page explains which personal data is processed when you visit this website, for what purposes and on what legal basis, and what rights you have.
Last updated: October 2026
This English text is a translation provided for your convenience. The German version (Datenschutzerklärung) is the legally binding one.
1. An overview of data protection
General information
The following information will provide you with an easy to navigate overview of what will happen with your personal data when you visit this website. The term “personal data” comprises all data that can be used to personally identify you. For detailed information about the subject matter of data protection, please consult our Data Protection Declaration, which we have included beneath this copy.
Data recording on this website
Who is the responsible party for the recording of data on this website (i.e., the “controller”)?
The data on this website is processed by the operator of the website, whose contact information is available under section “Information about the responsible party (referred to as the “controller” in the GDPR)” in this Privacy Policy.
How do we record your data?
We collect your data as a result of your sharing of your data with us. This may, for instance be information you enter into our contact form.
Other data shall be recorded by our IT systems automatically or after you consent to its recording during your website visit. This data comprises primarily technical information (e.g., web browser, operating system, or time the site was accessed). This information is recorded automatically when you access this website.
What are the purposes we use your data for?
A portion of the information is generated to guarantee the error free provision of the website. If contracts can be concluded or initiated via the website, the transmitted data will also be processed for contract offers, orders or other order enquiries.
What rights do you have as far as your information is concerned?
You have the right to receive information about the source, recipients, and purposes of your archived personal data at any time without having to pay a fee for such disclosures. You also have the right to demand that your data are rectified or eradicated. If you have consented to data processing, you have the option to revoke this consent at any time, which shall affect all future data processing. Moreover, you have the right to demand that the processing of your data be restricted under certain circumstances. Furthermore, you have the right to log a complaint with the competent supervising agency.
Please do not hesitate to contact us at any time if you have questions about this or any other data protection related issues.
2. Hosting
IONOS
We are hosting the content of our website at the following provider:
The provider is the IONOS SE, Elgendorfer Str. 57, 56410 Montabaur, Germany (hereinafter referred to as: IONOS). Whenever you visit our website, IONOS records various logfiles along with your IP addresses. For details, please consult the data privacy policy of IONOS: https://www.ionos.de/terms-gtc/terms-privacy.
We use IONOS on the basis of Art. 6 (1)(f) GDPR. Our company has a legitimate interest in presenting a website that is as dependable as possible. If appropriate consent has been obtained, the processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25 (1) TDDDG, insofar the consent includes the storage of cookies or the access to information in the user’s end device (e.g., device fingerprinting) within the meaning of the TDDDG. This consent can be revoked at any time.
Data processing
We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract mandated by data privacy laws that guarantees that they process personal data of our website visitors only based on our instructions and in compliance with the GDPR.
3. General information and mandatory information
Data protection
The operators of this website and its pages take the protection of your personal data very seriously. Hence, we handle your personal data as confidential information and in compliance with the statutory data protection regulations and this Data Protection Declaration.
Whenever you use this website, a variety of personal information will be collected. Personal data comprises data that can be used to personally identify you. This Data Protection Declaration explains which data we collect as well as the purposes we use this data for. It also explains how, and for which purpose the information is collected.
We herewith advise you that the transmission of data via the Internet (i.e., through e-mail communications) may be prone to security gaps. It is not possible to completely protect data against third-party access.
Information about the responsible party (referred to as the “controller” in the GDPR)
The data processing controller on this website is:
Autohaus Fritz GmbH, Dessauer Str. 12a, 06188 Landsberg / OT Oppin, Germany
Phone: +49 34604 348-0, E-mail: info@autohausfritz.com
The controller is the natural person or legal entity that single-handedly or jointly with others makes decisions as to the purposes of and resources for the processing of personal data (e.g., names, e-mail addresses, etc.).
Storage duration
Unless a more specific storage period has been specified in this privacy policy, your personal data will remain with us until the purpose for which it was collected no longer applies. If you assert a justified request for deletion or revoke your consent to data processing, your data will be deleted, unless we have other legally permissible reasons for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, the deletion will take place after these reasons cease to apply.
General information on the legal basis for the data processing on this website
If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or Art. 9 (2)(a) GDPR, if special categories of data are processed according to Art. 9 (1) DSGVO. In the case of explicit consent to the transfer of personal data to third countries, the data processing is also based on Art. 49 (1)(a) GDPR. If you have consented to the storage of cookies or to the access to information in your end device (e.g., via device fingerprinting), the data processing is additionally based on § 25 (1) TDDDG. The consent can be revoked at any time. If your data is required for the fulfillment of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Art. 6(1)(b) GDPR. Furthermore, if your data is required for the fulfillment of a legal obligation, we process it on the basis of Art. 6(1)(c) GDPR. Furthermore, the data processing may be carried out on the basis of our legitimate interest according to Art. 6(1)(f) GDPR. Information on the relevant legal basis in each individual case is provided in the following paragraphs of this privacy policy.
Recipients of personal data
In the scope of our business activities, we cooperate with various external parties. In some cases, this also requires the transfer of personal data to these external parties. We only disclose personal data to external parties if this is required as part of the fulfillment of a contract, if we are legally obligated to do so (e.g., disclosure of data to tax authorities), if we have a legitimate interest in the disclosure pursuant to Art. 6 (1)(f) GDPR, or if another legal basis permits the disclosure of this data. When using processors, we only disclose personal data of our customers on the basis of a valid contract on data processing. In the case of joint processing, a joint processing agreement is concluded.
Revocation of your consent to the processing of data
A wide range of data processing transactions are possible only subject to your express consent. You can also revoke at any time any consent you have already given us. This shall be without prejudice to the lawfulness of any data collection that occurred prior to your revocation.
Right to object to the collection of data in special cases; right to object to direct advertising (Art. 21 GDPR)
IN THE EVENT THAT DATA ARE PROCESSED ON THE BASIS OF ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT TO AT ANY TIME OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA BASED ON GROUNDS ARISING FROM YOUR UNIQUE SITUATION. THIS ALSO APPLIES TO ANY PROFILING BASED ON THESE PROVISIONS. TO DETERMINE THE LEGAL BASIS, ON WHICH ANY PROCESSING OF DATA IS BASED, PLEASE CONSULT THIS DATA PROTECTION DECLARATION. IF YOU LOG AN OBJECTION, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA, UNLESS WE ARE IN A POSITION TO PRESENT COMPELLING PROTECTION WORTHY GROUNDS FOR THE PROCESSING OF YOUR DATA, THAT OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOMS OR IF THE PURPOSE OF THE PROCESSING IS THE CLAIMING, EXERCISING OR DEFENCE OF LEGAL ENTITLEMENTS (OBJECTION PURSUANT TO ART. 21(1) GDPR).
IF YOUR PERSONAL DATA IS BEING PROCESSED IN ORDER TO ENGAGE IN DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR AFFECTED PERSONAL DATA FOR THE PURPOSES OF SUCH ADVERTISING AT ANY TIME. THIS ALSO APPLIES TO PROFILING TO THE EXTENT THAT IT IS AFFILIATED WITH SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL SUBSEQUENTLY NO LONGER BE USED FOR DIRECT ADVERTISING PURPOSES (OBJECTION PURSUANT TO ART. 21(2) GDPR).
Right to log a complaint with the competent supervisory agency
In the event of violations of the GDPR, data subjects are entitled to log a complaint with a supervisory agency, in particular in the member state where they usually maintain their domicile, place of work or at the place where the alleged violation occurred. The right to log a complaint is in effect regardless of any other administrative or court proceedings available as legal recourses.
The authority responsible for us is the Landesbeauftragte für den Datenschutz Sachsen-Anhalt (the data protection commissioner of the German state of Saxony-Anhalt), Otto-von-Guericke-Straße 34a, 39104 Magdeburg, Germany, phone +49 391 81803-0, e-mail poststelle@lfd.sachsen-anhalt.de, datenschutz.sachsen-anhalt.de.
Right to data portability
You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you should demand the direct transfer of the data to another controller, this will be done only if it is technically feasible.
Information about, rectification and eradication of data
Within the scope of the applicable statutory provisions, you have the right to demand information about your archived personal data, their source and recipients as well as the purpose of the processing of your data at any time. You may also have a right to have your data rectified or eradicated. If you have questions about this subject matter or any other questions about personal data, please do not hesitate to contact us at any time.
Right to demand processing restrictions
You have the right to demand the imposition of restrictions as far as the processing of your personal data is concerned. To do so, you may contact us at any time. The right to demand restriction of processing applies in the following cases:
- In the event that you should dispute the correctness of your data archived by us, we will usually need some time to verify this claim. During the time that this investigation is ongoing, you have the right to demand that we restrict the processing of your personal data.
- If the processing of your personal data was/is conducted in an unlawful manner, you have the option to demand the restriction of the processing of your data instead of demanding the eradication of this data.
- If we do not need your personal data any longer and you need it to exercise, defend or claim legal entitlements, you have the right to demand the restriction of the processing of your personal data instead of its eradication.
- If you have raised an objection pursuant to Art. 21(1) GDPR, your rights and our rights will have to be weighed against each other. As long as it has not been determined whose interests prevail, you have the right to demand a restriction of the processing of your personal data.
If you have restricted the processing of your personal data, these data – with the exception of their archiving – may be processed only subject to your consent or to claim, exercise or defend legal entitlements or to protect the rights of other natural persons or legal entities or for important public interest reasons cited by the European Union or a member state of the EU.
SSL and/or TLS encryption
For security reasons and to protect the transmission of confidential content, such as purchase orders or inquiries you submit to us as the website operator, this website uses either an SSL or a TLS encryption program. You can recognize an encrypted connection by checking whether the address line of the browser switches from “http://” to “https://” and also by the appearance of the lock icon in the browser line.
If the SSL or TLS encryption is activated, data you transmit to us cannot be read by third parties.
Voluntary information, no automated decisions
You are under no legal or contractual obligation to provide us with personal data. Filling in the forms is voluntary. Fields marked with * are required, and we also need a phone number or an e-mail address; without this information the form cannot be submitted. Instead of using the form, you can always call us or write to us. For a purchase or workshop contract we will later need further details, such as your address; without them we cannot conclude the contract.
There is no automated decision-making, including profiling, within the meaning of Art. 22 GDPR.
4. Recording of data on this website
Settings in your browser’s storage
The website appears light or dark according to the setting on your device. For this, your browser only queries the setting; nothing is stored.
Your browser can remember two settings, in storage areas that only this website can read. An entry is only created if you choose the setting yourself:
- ‘fritz-farbschema’ with the value ‘dark’ or ‘light’ in session storage (sessionStorage), if you switch the colour scheme away from your device’s setting. The entry usually disappears when you close the tab or window, or immediately when you switch back to your device’s setting.
- ‘fritz-karte’ with the value ‘ja’ (German for ‘yes’) in local storage (localStorage), if you click ‘Show map’ on the contact page. Clicking ‘Hide map’ deletes the entry.
The entries contain no identifier by which you could be recognised, and they are not transmitted to us or to anyone else. Under § 25(2) no. 2 of the Telekommunikation-Digitale-Dienste-Datenschutz-Gesetz (TDDDG, the German Telecommunications and Digital Services Data Protection Act), no consent is required for this: storing the entries and reading them later is strictly necessary to provide the setting you have expressly requested.
Contact form
If you submit inquiries to us via our contact form, the information provided in the contact form as well as any contact information provided therein will be stored by us in order to handle your inquiry and in the event that we have further questions. We will not share this information without your consent.
The processing of these data is based on Art. 6(1)(b) GDPR, if your request is related to the execution of a contract or if it is necessary to carry out pre-contractual measures. In all other cases the processing is based on our legitimate interest in the effective processing of the requests addressed to us (Art. 6(1)(f) GDPR) or on your agreement (Art. 6(1)(a) GDPR) if this has been requested; the consent can be revoked at any time.
The information you have entered into the contact form shall remain with us until you ask us to eradicate the data, revoke your consent to the archiving of data or if the purpose for which the information is being archived no longer exists (e.g., after we have concluded our response to your inquiry). This shall be without prejudice to any mandatory legal provisions, in particular retention periods.
Our contact form in detail
The form on the Contact page asks for your topic (vehicle or test drive, finance or leasing, part exchange, workshop or spare parts, something else), your name, your phone number or e-mail address, your message and how you heard about us. The form also contains an invisible field and a timestamp that we use to detect spam sent automatically. Neither is stored.
Our server sends your details to us as an e-mail: enquiries about vehicles, finance and part exchange to verkauf@autohausfritz.com, enquiries about the workshop and everything else to info@autohausfritz.com. To do so, it hands the e-mail over to the mail server of IONOS SE (SMTP) via an encrypted connection; our mailboxes are also hosted by IONOS. Nothing is stored on the website itself.
We also evaluate how you heard about us in order to see which channels bring customers to us (Art. 6(1)(f) GDPR; our legitimate interest is to direct our advertising accordingly). If you would rather not say, choose ‘Other’.
Request by e-mail, telephone, or fax
If you contact us by e-mail, telephone or fax, your request, including all resulting personal data (name, request) will be stored and processed by us for the purpose of processing your request. We do not pass these data on without your consent.
These data are processed on the basis of Art. 6(1)(b) GDPR if your inquiry is related to the fulfillment of a contract or is required for the performance of pre-contractual measures. In all other cases, the data are processed on the basis of our legitimate interest in the effective handling of inquiries submitted to us (Art. 6(1)(f) GDPR) or on the basis of your consent (Art. 6(1)(a) GDPR) if it has been obtained; the consent can be revoked at any time.
The data sent by you to us via contact requests remain with us until you request us to delete, revoke your consent to the storage or the purpose for the data storage lapses (e.g. after completion of your request). Mandatory statutory provisions - in particular statutory retention periods - remain unaffected.
Communication via WhatsApp
For communication with our customers and other third parties, one of the services we use is the instant messaging service WhatsApp. The provider is WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.
The communication is encrypted end-to-end (peer-to-peer), which prevents WhatsApp or other third parties from gaining access to the communication content. However, WhatsApp does gain access to metadata created during the communication process (for example, sender, recipient, and time). We would also like to point out that WhatsApp has stated that it shares personal data of its users with its U.S.-based parent company Meta. Further details on data processing can be found in the WhatsApp privacy policy at: https://www.whatsapp.com/legal/#privacy-policy.
The use of WhatsApp is based on our legitimate interest in communicating as quickly and effectively as possible with customers, interested parties and other business and contractual partners (Art. 6(1)(f) GDPR). If a corresponding consent has been requested, data processing is carried out exclusively on the basis of the consent; this consent may be revoked at any time with effect for the future.
The communication content exchanged between you and us on WhatsApp remains with us until you request us to delete it, revoke your consent to storage or the purpose for which the data is stored ceases to apply (e.g. after your request has been processed). Mandatory legal provisions, in particular retention periods, remain unaffected.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the following link: https://www.dataprivacyframework.gov/participant/7735.
The WhatsApp links on the German pages of this website open a chat with our number, for vehicles with a prepared text that names the vehicle and the listing number. Nothing is sent until you tap ‘Send’ yourself; no data goes to WhatsApp before you click the link.
Vehicle data from mobile.de
The vehicles offered on this website come from our listings on mobile.de. Our server retrieves the vehicle data via the mobile.de dealer interface and the photos from the mobile.de image service (img.classistatic.de). It converts the photos into suitable sizes and image formats. It delivers the data and photos from our own domain. Your browser does not connect to mobile.de for this, and no data about you is sent to mobile.de in the process.
Customer reviews on the home page
On the home page we show selected reviews from our Google Business Profile, which can be read publicly there. For each quote we give the first name, in some cases with the initial of the surname, the occasion, such as a vehicle purchase or the workshop, in some cases with the vehicle model, and when the review was written. We did not collect this information from you but took it from the public review (Art. 14 GDPR). The legal basis is our legitimate interest in showing prospective customers the experiences of other customers (Art. 6(1)(f) GDPR).
If you wrote one of the reviews and do not want it to appear here, a short message to info@autohausfritz.com is enough; we will then remove the quote from the page (objection under Art. 21 GDPR). Otherwise it remains until we change the selection.
The quotes are part of the page as text. No connection to Google is made when the home page is loaded.
Links to mobile.de, Instagram, Google and WhatsApp
This website links to other providers in several places. As long as you do not click, the page loads nothing from these providers and transfers no data to them. Only when you click does your browser open the provider’s page. From then on, the provider is itself responsible for processing your data, and its privacy policy applies.
- mobile.de: our vehicle listings, the finance enquiry in the listing and our dealer profile. The provider is mobile.de GmbH, Dernburgstraße 50, 14057 Berlin, Germany (privacy policy).
- Instagram: our profile. For users in the EU, the provider is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland (privacy policy).
- Google: our reviews on Google, the ‘Write a review’ link and directions in Google Maps. The provider is Google Ireland Limited (privacy policy).
- WhatsApp: the ‘Per WhatsApp schicken’ (Send via WhatsApp) button on the German careers pages, which you can use to pass on the link to a job. It opens WhatsApp with a prepared text; you decide there what you send.
You can calculate or request finance directly in the listing on mobile.de; our website does not take any details for this. mobile.de GmbH collects the details of a finance enquiry under its own responsibility and, according to its privacy policy, passes them to a partner bank for a preliminary check and then, together with the result, to us as the dealer. If such an enquiry reaches us, we use the details to process your enquiry; the section Contact form applies.
5. Newsletter
6. Plug-ins and Tools
Google Maps
This website uses the mapping service Google Maps. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. With the means of this service, we can integrate map material on our website.
To enable the use of the Google Maps features, your IP address must be stored. As a rule, this information is transferred to one of Google’s servers in the United States, where it is archived. The operator of this website has no control over the data transfer. In case Google Maps has been activated, Google has the option to use Google Fonts for the purpose of the uniform depiction of fonts. When you access Google Maps, your browser will load the required web fonts into your browser cache, to correctly display text and fonts.
We use Google Maps to present our online content in an appealing manner and to make the locations disclosed on our website easy to find. This constitutes a legitimate interest as defined in Art. 6(1)(f) GDPR. If appropriate consent has been obtained, the processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and § 25 (1) TDDDG, insofar the consent includes the storage of cookies or the access to information in the user’s end device (e.g., device fingerprinting) within the meaning of the TDDDG. This consent can be revoked at any time.
Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.
For more information on the handling of user data, please review Google’s Data Privacy Declaration under: https://policies.google.com/privacy?hl=en.
The company is certified in accordance with the “EU-US Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the US, which is intended to ensure compliance with European data protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with these data protection standards. For more information, please contact the provider under the following link: https://www.dataprivacyframework.gov/participant/5780.
Map only after your consent
On our website, the map only appears on the Contact page, and it only loads when you click ‘Show map’. Before that, the page loads nothing from Google; you only see our address and a link to get directions. By clicking, you consent to the transfer to Google (Art. 6(1)(a) GDPR, § 25(1) TDDDG).
Your browser remembers your choice in local storage (entry ‘fritz-karte’) so that the map also loads straight away on later visits. You can withdraw your consent at any time with ‘Hide map’: the map disappears, the entry is deleted, and the page loads nothing more from Google until you agree again. Cookies that Google has set up to that point remain in your browser until you delete them there.
Fonts
The font of this website, Mona Sans, is downloaded once when the website is built and is then delivered together with the pages from our own domain. Your browser does not connect to Google Fonts or any other font provider for this.
7. Custom Services
Handling applicant data
We offer website visitors the opportunity to submit job applications to us (e.g., via e-mail, via postal services on by submitting the online job application form). Below, we will brief you on the scope, purpose and use of the personal data collected from you in conjunction with the application process. We assure you that the collection, processing, and use of your data will occur in compliance with the applicable data privacy rights and all other statutory provisions and that your data will always be treated as strictly confidential.
Scope and purpose of the collection of data
If you submit a job application to us, we will process any affiliated personal data (e.g., contact and communications data, application documents, notes taken during job interviews, etc.), if they are required to make a decision concerning the establishment or an employment relationship. The legal grounds for the aforementioned are § 26 BDSG according to German Law (Negotiation of an Employment Relationship), Art. 6(1)(b) GDPR (General Contract Negotiations) and – provided you have given us your consent – Art. 6(1)(a) GDPR. You may revoke any consent given at any time. Within our company, your personal data will only be shared with individuals who are involved in the processing of your job application.
If your job application should result in your recruitment, the data you have submitted will be archived on the grounds of § 26 BDSG and Art. 6(1)(b) GDPR for the purpose of implementing the employment relationship in our data processing system.
As part of the application process, we may also conduct an internet search on you. This primarily includes Google searches, LinkedIn, and Xing. The legal basis for this type of processing is our legitimate interest in obtaining an overall impression of publicly available information about you in accordance with Art. 6 (1) (f) GDPR.
Data Archiving Period
If we are unable to make you a job offer or you reject a job offer or withdraw your application, we reserve the right to retain the data you have submitted on the basis of our legitimate interests (Art. 6(1)(f) GDPR) for up to 6 months from the end of the application procedure (rejection or withdrawal of the application). Afterwards the data will be deleted, and the physical application documents will be destroyed. The storage serves in particular as evidence in the event of a legal dispute. If it is evident that the data will be required after the expiry of the 6-month period (e.g., due to an impending or pending legal dispute), deletion will only take place when the purpose for further storage no longer applies.
Longer storage may also take place if you have given your agreement (Article 6(1)(a) GDPR) or if statutory data retention requirements preclude the deletion.
Application form on this website
On the Careers page and on the page for the advertised job, you can apply to us using a form. The form asks for the job you are applying for, or a speculative application, your name, your phone number or e-mail address and, if you wish, when we can best reach you and a few sentences about yourself. Files cannot be uploaded. You can apply using the form on our website, by e-mail to info@autohausfritz.com or by phone.
If you opened the page via a link that includes a source, for example from a printed notice or a job board (in the address, for example ‘?quelle=aushang’ or ‘utm_source=…’), we include this information in the message to see how applicants find out about the job. No cookies are set and no third-party scripts are loaded for this. The legal basis is our legitimate interest in placing our job advertisements where they reach applicants (Art. 6(1)(f) GDPR).
As with the contact form, the application is sent via the mail server of IONOS SE as an e-mail to info@autohausfritz.com. Nothing is stored on the website.